Will We See More Automated Data Security?
Automated data security using machine learning and AI technology can have a significant impact on protecting business’s digital assets.
There is no question that the threat level with hacks on personal and company computers and networks is rising. Cyber criminals are employing new tactics to gain access to restricted information on a regular basis. As they employ new technologies to gain access to restricted systems, it only makes sense that the same technologies could be used to help protect those systems. Automated data security is improving, and will continue to be a tremendous asset to businesses and organizations of all size, around the world.
Data security will continue on the trend of increased automation as various cyber threats increase. Between a growing number of strategies employed by cyber criminals, and companies transitioning to work-from-home structures, the need for new protections is growing. Increased use of machine learning and artificial intelligence can help in the fight.
Automated Data Security Tools Will Assist Data Scientists
While there’s no question that automated data security tools are more efficient than any human, they will be seen as an asset to the IT team that can make the security process more effective. It will be similar to a doctor using the same type of tools to make a diagnosis, while providing the same level of person-to-person care that patients have grown accustomed to.
Data scientists will still be needed to assess any data and make any recommendations or interpretations. Their role will continue to be a necessary one, even though the process itself may be streamlined through more efficient technologies.
Streamlined Information Means More Targeted Decisions
If you are receiving automated and targeted information on a regular basis, that information can be used to improve business decisions. For example, new insights on your customer base or target markets can help you understand how to better position your company to sell more. Those insights can come instantly, and they can be from company data, or industry-wide data that tracks certain consumer behaviors.
All of this instantaneous access to key data points can be interpreted by stakeholders in an effort to make more informed decisions.
Better Risk Assessment
AI and machine learning technology will give companies and organizations a better picture of what risks they face on an ongoing basis. Automated data security tools can allow businesses to see threats in real time, and give them more power to stop cyber attacks as they happen. As computers and other IoT technologies are equipped to handle massive amounts of data in real time, their vulnerabilities increase.
Machine learning and AI technologies are the best-equipped tools to provide enhanced protection in this type of environment.
Make Your Data More Actionable
New automated data security technologies will help businesses on several levels.
In the absence of AI and machine learning data technologies, you may be collecting useful data without the ability to interpret it in a timely manner, or to make informed decisions. The ability to use this data in a robust manner will make a significant difference for small businesses in a competitive marketplace. As AI and machine learning options become more readily available, the benefits that they have to offer will help to level the playing field.
Data security will become more automated in the near future. This is a trend that will help to protect businesses from an increased level of vulnerabilities that have to do with work-from-home trends as well as a growing number of types of attacks.
Not All Hacks or Security Breaches are Created Equal
In a day and age when security breaches are commonplace, and the threat of personal data that you’ve collected is in jeopardy of being made public, hacks are routinely reported on in the media. Not all of the hacks that we read about are created equal.
First, there are various types of hacks. While any successful effort to breach your data security is alarming, the after-effects are not always experienced in the same magnitude.
The Definition of Hacking
The term “hacking” has become commonplace, and is used across a variety of applications to mean different things. But as it’s related to data security, we’ll define it as gaining access to unauthorized information through a system network or computer. There are an increasing number of these hacks and security breaches being reported on an almost daily basis. Governments, retail outlets, schools, and other businesses and institutions remain at high risk as targets for these attacks.
Types of Security Breaches and their Severity
Phishing and Social Engineering Hacks – This is when the hacker attempts to trick you into sharing your personal information with them. Maybe they pose as a business, or someone offering a service, in an attempt to get you to share your personal financial information. It might be imitating someone you know, asking you to do something like wire money, or click on a link to download a piece of malware, for example.
Phishing and social engineering hacks can have a significant impact on the victim, especially if they give up key personal information such as a social security number, bank account, or if they physically wire large sums of money.
Malware Injecting Devices
Devices such as USB sticks can be used by hackers to inject malware onto a device. That malware can then be used to gain remote access, to your computer and any information on it, causing significant security breaches. That’s why it’s important to consider the source of any type of USB, keyboard, or computer mouse before you plug it into your computer.
Entrance Through Missing Security Patches – Websites, software, routers, and other hardware often require security updates. When those updates are not completed in a timely fashion, it can provide an opening for hackers to gain access to your computer or network. When users ignore the pop-ups for updates it can leave them vulnerable.
It’s important for employers to make sure that all devices, software, and applications are routinely patched and updated to ensure their safe usage. This means making sure that employees routinely make the updates needed to function. This simple step goes a long way in reducing the chances for security breaches.
Passwords – Many hackers gain access through cracking the right password. It may happen through a malware program that allows hackers to monitor your keystrokes. There are also software programs that can guess the right password by running several combinations of letters and numbers in a matter of seconds, giving the hacker access.
Distributed Denial of Service – These attacks focus on taking down a website, or other online assets. They typically involve overwhelming a site with more traffic or requests than the server can handle, and thereby shutting it down. There are security products and services that can help protect your online assets from this type of attack.
DDoS attacks can have a crippling effect on your business, preventing you from being able to conduct your business as usual.
Make Sure Your Team is Aware of Digital Threats
Hackers can gain access and cause significant damage to your company through any of the above means. While any of these attacks can result in financial loss or the loss of data, DDoS attacks can shut down your whole business, and be difficult to recover from. The level of damage and the impact of the security breaches depends on the type of hack, and the impact that it can have. It’s crucial to educate your employees about the importance of data security, and preventing these hacks.
This means teaching them to evaluate the source of an email before they enter personal information, and making sure they complete the updates that need to be completed. Employees can be required to set passwords that include upper case letters, numbers, and punctuation marks. Making them more security savvy can help protect them and your business in the long run.
The Growing Need for Data Simplification Software
Smaller companies are competing all the time to keep up with their larger counterparts, and a major part of that struggle manifests in the way that companies collect data. With data simplification software, or data management as a service (DMaaS), the smaller companies have a means to level the playing field and compete with larger competition.
There are several issues that contribute to smaller companies being presented with more challenges when it comes to data collection. Variations of these issues can manifest across small businesses in a range of industries. Having some form of DMaaS software can help businesses to overcome these issues.
Key Issues that Lead to Difficulty with Data Collection for Small Businesses
IT Budgets are Being Slashed – As companies struggle to stay within limited budgets, IT and data science departments must find a way to operate with less. Technology, government, education, and other industries are being forced into this predicament.
Data Collection Operations are Complex – Complex data often comes with complex infrastructure. Between software installations, updates, and maintenance, data collection can take an inordinate amount of time and resources. Using some form of data simplification software can allow companies to better re-allocate their resources to meet their needs.
Employee Stress and Turnover – Having a solution that simplifies and streamlines data collection can help reduce stress and turnover within the IT department. It can allow IT professionals to better focus on deriving value from that data and help to improve the company’s bottom line.
The Benefits of Data Simplification Software and DMaaS Software Solutions
The benefits of data simplification software can help businesses that are already on a budget. DMaaS software offers a form of cost predictability, so that companies don’t become overwhelmed collecting data that may or may not have appropriate usage applications.
It will allow these same companies to better be able to compete against larger companies that currently have more data collection resources, and win more business. These smaller companies will be able to do more with what they have.
Employing a DMaaS solution within the company will save IT teams a considerable amount of time, and allow them to focus on other needs like equipment maintenance, tickets, and data security. Ultimately, the use of DMaaS software could help IT teams to reduce turnover, and better serve their employers.
Data Security as Part of Your DMaaS Package
In addition to allowing companies to make better decisions with their data simplification software, DMaaS programs are also providing added levels of data security. They are including a variety of features that will help small businesses protect their data. Here’s a brief list of features that may be available:
- Backup and archiving
- Disaster recovery
- Data security
Many of the platforms on the market use machine learning technology to identify data anomalies or catch cyberattacks that are currently in progress. Many of the platforms available are providing seamless experiences on premises and in the cloud, which is an important feature for companies that are transitioning to work-from-home.
Will DMaaS Work for You?
There are several advantages to data simplification software for small businesses. It can make your IT operation more efficient, and allow your employees to focus on other objectives, such as improving the company’s bottom line. DMaaS allows small businesses to more easily compete with larger competition. The right platform will also provide an added layer of data security in the process.
As IT budgets shrink, and companies are forced to find enhanced levels of productivity with fewer resources, DMaaS software allows companies to do more with fewer resources.